Miro
Miro
REAL ESTATE BRANDING
frenchCALIFORNIA developed a visual identity for a luxury 630-unit mixed-use development in Silicon Valley.
MULTIFACETED IDENTITY
We developed real storytelling around Miro’s depth of offering and its multifaceted identity as an apartment complex that offers so much more than just residences. Facets is an architectural term but is also reminiscent of the multiple facets of a diamond (a strong visual universe where each of the two towers can be compared to individual diamonds).
What We Did
Brand ID
Visual Identity
Website
Signage
Art Curation
THE MULTI-FACETED LIFE
True wealth is diversity: diversity of culture, diversity of mindsets, diversity of living. Miro is a dynamic mixed-use project destined to be a Downtown San Jose centerpiece.
