532 West 20th Street

 
 

A collection of nine light-filled, full-floor homes with private parking nestled in the heart of West Chelsea

 
532 West 20th Street horizontal book mockup by frenchCALIFORNIA

What We Did:

Brand Continuation

Visual identity

Social Media

Signage

Advertising

 

Welcome to one-of-a-kind residences at 532w20, located in the heart of Prime West Chelsea steps from the High Line and Hudson River Park.


With a textured concrete façade, this boutique building makes a refined statement in a peaceful corner of Manhattan, paying testament to its painstaking casting, where imperfections are embraced as fine features with variations of light and shade.


 
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”532 West 20th Street is an intimate collection of only nine full-floor condominium residences emphasizing privacy and sanctuary in the centre of West Chelsea’s influential gallery district, where neighbors include collector destinations such as David Zwirner, Gagosian, ACA, Tanya Bonakdar and Jack Shainman.“

 
 
 
Brandingfrench CALIFORNIA