1288 Howard

Situated at the cross of multiple neighborhoods, 1288 Howard brings you the best of SoMA, Hayes Valley, The Theater District, and the War Memorial Performing Arts Center.

What We Did:

Brand ID

Logo

Visual identity

Signage

Renderings direction

With oversized windows, an exquisite color palette, and custom finishes, 1288 Howard’s European-inspired residences bring timeless elegance to your everyday life.

Private terrace and outdoor areas in select residences

Private air conditioning*

Keyless residence access

Oversized windows

Custom cabinetry in kitchens and bathrooms

Engineered plank flooring

Image by Robert Granoff

frenchCALIFORNIA developed and visualized a brand that highlighted the urban sanctuary that 1288 Howard built. Using light colors and modern designs, we wanted to capture the airiness and beauty of the property and San Francisco as a whole.

frenchCALIFORNIA designed the logo, color palette, banners, and landing page.