Azur
Azur
REAL ESTATE BRANDING
frenchCALIFORNIA developed a visual identity for a luxury real estate development company. Azur believes that great buildings make people feel good. A homeowner should feel as excited by her new condominium as the facility manager overseeing its state-of-the-art systems. A new resident in a rental home should love their space.
BIG PICTURE THINKING
Azur’s portfolio spans different geographic locations and asset classes to create a diverse range of properties that represent big picture thinking. Branding highlights opportunity and possibility for homeowners and represents the new real estate market and revitalization.
What We Did
Naming
Brand ID
Visual Identity
Signage
GREAT BUILDINGS
Azur invests in great buildings. Their private holdings span multiple asset classes on two continents. Irrespective of location or purpose, these are places where people want to work, live, visit, or just be.
INDUSTRY LEADERS
Azur fosters user satisfaction by merging industry-leading marketing techniques with a laser focus on operational excellence, and by grounding decisions in rigorous due diligence and data analysis.
